Thursday, April 24, 2008

Help sell your story by thinking visually

Reporters need to think visually if they want their stories to be played well and read by more people. As Monica Moses said in a Poynter Institute article "90 percent of readers enter pages through large photos, artwork, or display type." Running a visual element with a story makes it three times more likely that readers will look at the story. And now that online allows reporters to tell stories in many different ways, it's even more important to think about visual ways to tell your story. Brainstorming with photographers and videographers early is essential, say Chris Farina and David Coates, who both shoot and edit video for detnews.com

1 comment:

rknil said...

Is this the same Monica Moses who left the Star-Tribune in disgrace after a colossally awful redesign? The same Monica Moses who once was allowed to write at Poynter that if "word people" didn't listen to designers, then they should be treated like clowns.

You need to do a far better job of reviewing the credibility of the people you quote.